Alt-Pop Icon Lorde Kicks Off Striking New Era With ‘What Was That’

by | Apr 26, 2025

Three-time GRAMMY® Award-winning artist Lorde has made her triumphant return with the release of her brand-new single, What Was That available now worldwide through Universal Music Group. After months of cryptic teasers and social media blackouts, What Was That marks the beginning of a daring new phase for the New Zealand-born artist, celebrated globally for her visionary pop sensibilities and emotional depth.

Lorde

Lorde (Thistle Brown)
Lorde (Thistle Brown)

Produced by Lorde, Jim-E Stack and Dan Nigro, the track sees Lorde stepping into a dreamier, more experimental sonic landscape — blending ambient electronica, sharp percussion, and hypnotic vocals to explore the blurred edges of memory, transformation, and emotional awakening.

Lorde @ Glastonbury

Lorde @ Glastonbury Festival 2017 (Kalpesh Patel)
Lorde @ Glastonbury Festival 2017 (Kalpesh Patel)

“‘What Was That’ is about the invisible moments that stay with you — those flashes that leave a dent in your spirit,” says Lorde. “I wanted to capture that strange, bittersweet electricity you feel when everything changes in an instant, even if you don’t realize it yet.”

Lorde

Lorde (Thistle Brown)
Lorde (Thistle Brown)

Musically, the track features a minimalist beat that slowly builds into a soaring chorus, layered with lush synths, subtle acoustic textures, and a signature vulnerability that only Lorde can deliver. It’s a song both intimate and vast, inviting listeners to get lost in its atmospheric haze while anchoring them with lyrics that cut straight to the heart.

The accompanying music video was shot on location in New York, including Washington Square Park, where Lorde surprised fans with a pop-up performance earlier this week. Check it out below:

Already hailed by early critics as “spellbinding” and “Lorde’s most fearless work yet,” What Was That is set to cement her place once again at the forefront of modern pop — blending innovation, storytelling, and raw emotion in a way only she can.

Sunny Sunday At Glastonbury Festival 2022 In Photos

Halestorm @ London Stadium (Kalpesh Patel)

Halestorm Ignite London Stadium With Ferocity, Heart, And An ‘Everest’ Taste Of What’s To Come

Opening for British metal legends Iron Maiden isn’t for the faint-hearted, particularly at the London Stadium—in front of 80,000 fired-up metal fans! But Halestorm have never been a band to flinch in the face of pressure. On Saturday night at London Stadium, the Pennsylvania rock veterans delivered a blistering, defiant set that not only won over the die-hard metal faithful but teased the future of a band still ascending.

Iron Maiden @ London Stadium (Kalpesh Patel)

Iron Maiden Keep On Trooping At London Stadium And Celebrate 50 Years At ‘Homecoming’

You have to feel a bit for Lzzy Hale and her band Halestorm this evening, warming up an Iron Maiden crowd is a...
Zach Bryan @ BST Hyde Park 2025 (Bethan Miller-Carey)

Zach Bryan Brings Americana Thunder to BST Hyde Park 2025

BST Hyde Park 2025 roared into its second day with a headline set that will be etched into festival folklore. Zach Bryan, the Oklahoma-born troubadour, delivered a powerful 23-song performance that spanned his six-year career — and marked his triumphant arrival on the UK’s biggest outdoor stage.

Korn @ Download Festival XXII - Sunday (Carolina Faruolo)

Masks, Mayhem, And Metal Legacies: Korn Bring Download Festival XXII To A Triumphant, Tear-Up Finale

The third and final day of Download Festival XXII is here, and whilst we’re sad it’s almost over, we’ll save the mourning for tomorrow and dive headfirst into everything it’s got.

Billy Idol @ Wembley Arena (Kalpesh Patel)

Billy Proves He Is No False Idol, But A Truly Authentic One At Wembley Arena

Fresh from being well received at the inaugural Forever Now festival as well as a surprise appearance alongside...
Wide angle photo of Opus Stage and Arena at DownloadXXII

From Chaos To Catharsis: Sleep Token Silence The Doubters As Day Two Of Download Festival XXII Delivers Big Moments And Bigger Emotion

We’re back for Day 2 of Download Festival XXII. Would today live up to the great start we had yesterday? Let’s see…

Bludfest 2025 @ Milton Keynes Bowl (Ruby Boland)

Hello Heaven, Hello! Bludfest Returns Bigger Than Ever!

The elfin Elin Hall makes for the perfect entrance music, America swirling like the threat of rain overhead, as...
Nine Inch Nails @ Scala (Kalpesh Patel)

Trent And Atticus Nine Inch Nail It At The O2 Arena

Every act craves that strong connection with their audience – but how do you achieve this in a cavernous space like The O2 Arena, filled to the brim with around 20,000 fans (all, naturally, dressed in black)? Well, in typical belligerent style, Nine Inch Nails meet this challenge head on – treating us to a set by turns poetic and punishing, and despite the odd technical hiccup, really delivering that all important connection.

Pin It on Pinterest

Share This

Share Thing