Loreen Dazzles Beyond Eurovision Magic At London’s Hammersmith Apollo

by | Mar 20, 2025

Swedish pop superstar Lorine Talhaoui – AKA Loreen’s – long-awaited return to London saw her grace the stage at London’s famous Hammersmith Apollo for a night of transcendent vocals, ethereal visuals, and emotionally charged performances. The sold-out crowd, buzzing with anticipation, was treated to a carefully curated setlist that spanned her career, blending cinematic ballads with euphoric dance anthems.

Loreen @ Hammersmith Apollo

Loreen @ Hammersmith Apollo (Kalpesh Patel)
Loreen @ Hammersmith Apollo (Kalpesh Patel)

The night opened with sophomore LP Ride tune Jupiter Drive, an atmospheric and hauntingly beautiful introduction that set the tone for the journey ahead. As beams of light bathed the stage, Loreen’s silhouette emerged from within a large, almost Stargate-like, light ring and her soaring vocals filled the venue – the singer sporting her famous overly extended fingernails. 2024 single Gravity followed, the crowd singing along to its low-key intro before bringing a pulsing energy that had the audience entranced, while more singles from last year – Forever and Warning Signs – seamlessly carried the momentum forward.

Midway through the set, Hate The Way I Love You introduced a more introspective moment, allowing Loreen to showcase the rawness of her artistry. The audience swayed to the emotional intensity, before being taken back to her Eurovision roots with a rousing rendition of potential 2017 entry Statements, Pink Floyd’s Another Brick In The Wall being woven in amongst storming beats and screaming guitars. The track, known for its dark, avant-garde aesthetic, was delivered with fierce conviction, reaffirming her reputation as one of pop’s most unique storytellers.

The crowd erupted as the opening notes of debut single My Heart Is Refusing Me rang out, a reminder of the early days of the Swede’s career. She then seamlessly transitioned into I’m In It With You, a deeply personal track that resonated throughout the Apollo’s grand space. Dreams and Coming Close followed, creating a hypnotic, dreamlike interlude that showcased her ability to fuse vulnerability with sonic power. “Will you dance it with some new song” she asks, to screams from her captivated audience.

Loreen @ Hammersmith Apollo

Loreen @ Hammersmith Apollo (Kalpesh Patel)
Loreen @ Hammersmith Apollo (Kalpesh Patel)

Then came the moment everyone had been waiting for—the unmistakable build of 2012 Eurovision winner Euphoria. The energy in the venue became electric, with the entire crowd singing along to the song that catapulted Loreen to international stardom. It was a defining moment of the night, a reminder of the timeless magic she creates on stage.

For the encore, the 41-year-old Västerås native delivered the poignant Is It Love, wrapping the audience in a warm, heartfelt embrace before closing with Tattoo, her 2023 Eurovision-winning anthem. The closing notes echoed through the Apollo, marking the end of a night that was nothing short of mesmerising.

Loreen’s show at the Hammersmith Apollo was more than a concert—it was an immersive experience, a testament to her artistry, and a celebration of music’s power to connect on a profound level. Although she will forever be tied to her duel Eurovision Song Contest wins, fans left the venue knowing they had witnessed something truly special, a performance that will linger in their hearts for years to come.

Live review of Loreen at Hammersmith Apollo, London on 20th March 2025 by Kalpesh Patel.

Inhaler Breathe In The Open Wide Of London’s O2 Academy Brixton

 

Avalanche @ O2 Academy, Birmingham (Nick Allan)

Avalanche Bring Beer-Soaked Mayhem To Birmingham’s O2 Academy

When you stick an Australian rock band on a bill with Airbourne, you expect volume, sweat and riffs thick enough to chew on. With Asomvel sadly forced to pull out due to illness, Avalanche were handed an extended set — and they didn’t waste a single extra second of it.

Jacob Alon (Jessie Morgan)

Jacob Alon Confirmed For Rare Waterfront Stage Performance At Latitude 2026

Fresh from winning the BRIT Award Critics’ Choice, Jacob Alon has been announced for a landmark performance on the Waterfront Stage at Latitude Festival 2026 — becoming only the fourth musical artist ever to play the iconic floating platform.

The Great Emu War Casualties (Press)

The Great Emu War Casualties Share New Single ‘Wanna See You’ Ahead Of Debut Album

Melbourne indie outfit The Great Emu War Casualties continue the build-up to their debut album Public Sweetheart No.1 with the release of their latest single, Wanna See You.

Gipsy Kings (Press)

Gipsy Kings Featuring Tonino Baliardo Share Joyous New Single ‘Historia’

Global flamenco icons Gipsy Kings featuring founder Tonino Baliardo have unveiled their vibrant new single Historia, the title track from their forthcoming album, due out on 15th May.

Police Dog Hogan (Press)

Police Dog Hogan Celebrate The Art Of Losing With New Single ‘Go Down Fighting’

Cult favourites Police Dog Hogan have unveiled their rousing new single Go Down Fighting, the latest preview of forthcoming album The Light At The Top Of The Stairs, set for release on 10th April.

DeVotchKa (Press)

DeVotchKa Announce 20th Anniversary UK Tour Celebrating ‘Little Miss Sunshine’

Denver outfit DeVotchKa have announced a special five-date UK tour for October 2026, marking 20 years since the release of the beloved indie film Little Miss Sunshine.

Emmylou Harris (Press)

Emmylou Harris To Close European Farewell Tour At The Long Road 2026

The UK’s largest and most immersive outdoor celebration of Country, Americana and Roots returns this summer as The Long Road Festival announces its seventh edition, set for the August Bank Holiday weekend, August 27th–30th 2026. Taking place once again at the picturesque Stanford Hall in Leicestershire, the four-day festival continues to bridge generations of artists — from genre-defining legends to the fresh voices reshaping modern country and Americana.

Foo Fighters @ O2 Shepherd's Bush Empire (Kalpesh Patel)

Foo Fighters Let Loose At O2 Shepherd’s Bush Empire

Just two nights after levelling The Academy Dublin and with Manchester’s O2 Ritz in their sights, Foo Fighters storm the O2 Shepherd’s Bush Empire for the second of three word-of-mouth, in-person-ticket-only club shows. No pre-sale frenzy. No dynamic pricing warfare. Just queues round the block and 2,000 devotees crammed into the Empire like it’s 1996 again.

Pin It on Pinterest

Share This

Share Thing